4: FOLLOW THE FREE, STRATEGIES

Anticipate the cheap.

What would you do if your current offerings cost only one third what they cost today? They will someday soon, so create models that recognize this trend.

Comments

Archives - This site operates under a Creative Commons License.

This is a blog version of a book of mine first published in 1998. I am re-issuing it (two posts per week) unaltered on its 10th anniversary. Comments welcomed. More details here.
-- KK