The TED conference has spun off branded, but locally organized TEDx programs in other cities of the world. Last week I spoke at the TEDx in Amsterdam. It was an intense 12-hour long one-day explosion of short presentations, the hallmark of TED style gatherings. One of the presentations was mine. I gave my first talk on What Technology Wants. It's hard to reduce a 150,000 word book to 18 minutes. I'm going to have to rework and refine it. But here is the first version.